Premiere Hits the iPad and iPhone as Adobe Revamps Mobile Apps

Studio Daily by Bryant Frazer

Adobe is launching Premiere Clip, a new iOS app with a simplified editorial interface for kickstarting a Premiere project, as part of today's extensive revamp of mobile apps that offer robust interoperability with its Creative Cloud desktop applications.

Available today in addition to Premiere Clip are Illustrator Line (a rebranded version of Adobe's earlier Line app) and Illustrator Draw (formerly Adobe Ideas), Photoshop Sketch (formerly just Sketch), Photoshop Mix (now for iPhone as well as iPad) and Lightroom Mobile, and three "capture apps": Brush, Shape and Color. The apps are built using Adobe's new Creative SDK, which defines the ways that mobile apps can interface with Creative Cloud.

"Premiere Clip is our first mobile video-editing application that works on iPhone and iPad, that takes the power of Premiere Pro and makes it available on mobile and also integrates back with the desktop," said Scott Morris, Adobe's Senior Marketing Director for Creative Cloud. "You can grab video clips and still images, drag and drop them into the order you like, trim out the bits you don't want, add visual polish with cinema-quality color treatments leveraging SpeedGrade technology and slow-motion effects and transitions, and then take them back into Premiere Pro."

Also new as part of the mobile launch are Creative Cloud Libraries, keyed to a user's Creative Cloud profile, which can include color palettes, text styles, brushes, images and graphics and are available cross-platform for use with Adobe's desktop and mobile applications. Creative Cloud Extract is a new workflow for web designers and web developers that makes it easier to extract assets from a web-design comp in Photoshop for use in a Dreamweaver site design. Adobe's portfolio service Behance now includes a Talent Search feature designed to make it easier for employers to search for and hire creatives based on the work they share using the service. read more...


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