 As an ongoing supporter of professional content creators both large and small, G-Technology by Hitachi is aligning with today’s premiere filmmakers and creative professionals as an official Leadership Sponsor of the 2010 Sundance Film Festival, January 21-31, 2010, in Park City, Utah. Continuing to develop innovative and creative storage solutions for those looking to push creativity beyond the limits, G-Tech will leverage the Festival sponsorship to celebrate and support the filmmaking industry
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 In this evolving article we’ll cover the pros and cons of both the 5D Mark 2 and the 7D, and examine what other changes may be on the horizon. We’ll include information about the updated 5D Mark II firmware as well as the Magic Lantern aftermarket firmware, and try and come to some conclusions about where the market is headed.
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 Matrox Video Products Group today announced support for the Matrox CompressHD H.264 encoding accelerator card in conjunction with the Matrox Axio LE and RT.X2 realtime editing platforms.
Award-winning Matrox CompressHD card featuring Matrox MAX technology speeds up HD H.264 file creation for Blu-ray, Flash, YouTube, and other web formats
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 If there is one technology which has stood out in 2009 it is the emergence of the DSLR as a viable filmmaking tool. Capable of capturing beautiful images with wonderful shallow depth of field; or extreme wide angle, with amazing low-light capability, the DSLRs technology has revolutionised what is possible to filmmakers who don't have large budgets to work with or film cameras or ultra high-end video technology.
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 Many who upload something on YouTube hope to hit "YouTube Gold" in that they wake up one morning to find themselves an internet sensation. Before they know it their video has been seen a 100,000 times, a half-million, a MILLION and counting! Sisters Hannah and Hillary Hindi, who already had a large following with their "The Hillywood Show" on YouTube, becoming larger than they ever imagined with their "Twilight" parody (over 3 million views to date).
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 It's hard to believe another year has gone by. I think 2009 was one of the most challenging years for our industry. The troubled US economy created budget problems for videographers, video editors and producers on every level. In today's economy every Penney counts and before we invest in new technology, we have to be sure of the benefits.
In 2009 Tapeless camcorders started dominating the landscape, at every level of video production, each with their own unique wrinkles and complexity. Th
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 One of the biggest benefits of the Final Cut Studio bundle of applications, is that it truly replicates all the parts of most facility service offerings: edit (Final Cut Pro), audio editing/mixing (Soundtrack Pro), color grading (Color), motion graphics (Motion) and compression/web/authoring (Compressor, DVD Studio Pro). Apple has done this better than its competitors, making it easy to stay within the Apple/Final Cut ecosystem.
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 CineForm Neo3D and its First Light 3D engine have been selected by Intel to showcase the power of the
Intel® Core™ i7 processor during the Intel CEO’s keynote presentation at the Consumer Electronics
Show (CES) 2010 this week in Las Vegas.
“CES 2010 will be center stage for Intel to demonstrate the raw horsepower of the Intel Core i7 chip
architecture, and to do this, they will be tapping some of the most compute intensive, complex and
visually exciting technologies from the 3D movie pro
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 BACK TO SCHOOL SPRING SEMESTER SPECIALS!
GET THE HOTTEST TITLES AT THE PRICES THAT FIT YOUR BUDGET!
ATTENTION HIGH SCHOOL & COLLEGE STUDENTS, TEACHERS & FACULTY!
YOU QUALIFY FOR THE FOLLOWING VIDEO EDITING SOFTWARE ACADEMIC PRICES!
Adobe Production Premium CS4, Avid Media Composer 4, Apple Final Cut Studio, Sony Vegas Pro, Grass Valley Edius, Boris Coninuum Complete, Red Giant Magic Bullet, Telestream Wirecast, Sorenson Squeeze and more!
Just place your order online and e-m
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 Kevin Louden, Product Manager at Telestream, has over 16 years of experience in video production, working on projects ranging from national television series to live multi-camera events and single camera productions. Since joining Telestream in 1999, Kevin has helped users around the world get the most out of Telestream’s hardware and software products. In this article Kevin provides his list of 10 things to consider when encoding video.
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 I made this post on one of the many listservs I participate in. I thought it would be good to share on our blog as well.
One of the things I found so amazing about Avatar was the facial imagery of the cat people and the live actors. With 3D it was like you were right next to them. Sure the action scenes were intense, but it was the immersive effect of the lush planet and the creatures that made it such a powerful experience.
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 Since its inception, Boris Continuum Complete (BCC) was
designed to complement NLE systems such as Avid Media
Composer, Apple Final Cut Pro, and Adobe Premiere Pro by
bringing high-quality compositing and effects creation to the editor’s timeline. Along with eye-candy and organic looks, BCC packs core technologies such as Optical Flow, Motion Tracking,3D Extrusion, and OpenGL.
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 Many of our ProVideo Coalition readers already know that Matrox’s MXO2 family now includes four members, especially since I have covered them quite recently in my Direct DreamColor interfaces article. However, fewer of our readers may remember the original MXO device from Matrox, which is quite different from the MXO2 family members. The original MXO is still a current Matrox product, even though it doesn’t get nearly as much press lately, and it is not nearly as flexible as the MXO2-family devi
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 Interest in stereo 3D storytelling has been rekindled over the past couple years. Always responsive to industry needs, Avid is leading the way “back to the future” by bringing editorial solutions to your stereoscopic 3D workflows. Helping to meet the many challenges inherent in the creation of 3D content, Avid provides features that enable you to view edits directly in stereo 3D without having to leave the edit suite.
Now, Avid has the technology you need to significantly enhance the viewing
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 KDVR in Denver, Colorado is "Where News Never Stops". Twenty photo-journalists are on-call 24/7, ready to cover breaking stories from a satellite truck, seven micro-wave trucks, and a storm tracker vehicle all equipped with Sony EX3 cameras, MacBook Pros with Final Cut Pro and Matrox MXO2 I/O devices. It’s a very-efficient, all-digital HD production workflow.
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