 Back in January news broke that reality television producers Bunim/Murray were switching their post-production facilities from Final Cut Pro to Avid Media Composer. This probably didn’t come as a great shock to anyone who follows post-production as the release of Final Cut Pro X had left many people (especially those in the broadcast world) a bit stunned at its lack of broadcast features. There was a lot written about this subject but I had a few more questions so I spoke with Bunim/Murray’s sen
Read More
 Avid has a long history of being a professional editing tool. They have long been the industry standard, however that all changed when Apple released Final Cut Pro. Apple was able to take 50-60% of Avid’s market. Today’s Market players are still Apple, Adobe and Avid. Adobe has gobbled up much of App le’s market with their aggressive marketing, and Avid with their cross-grade promotion is cutting into Apple ‘s share of the post-production market, but does Avid have what it takes to make not only
Read More
 Max Out Your Savings with these Special Instant Rebate Offers from Matrox!
Save $100 on the MXO2 LE Max or the Mojito MAX... or $400 on the MXO2 Rack MAX!
Matrox MXO2 devices are still the only I/O solutions on the market that connect anywhere, Mac and PC, via PCIe, ExpressCard/34, or a Thunderbolt adapter — with the same versatile unit.
Read More
 Apple and Avid have been battling it out on the big screen for years, but now they’ve brought the video editing battle to the iPad — and the winner may not be who you think.
Read More
 This week’s guest blog post is from Apple / Adobe certified trainer Clay Asbury. Clay’s been working in the industry since 1990 and teaching classes since 1994.
He kicks off the first installment of our Trend F.A.Q. for Post, where we’ll try to answer some of the most common questions about where our industry is heading.
Read More
 Apple has been known for being very ‘i’ centric with it’s devices – often only allowing Mac-able applications to run on many of the products Apple sells. So we were all taken aback with the big news coming from Avid’s corner that Avid Studio editing software will now run on Apple’s iPad.
Read More
 FCP X or in the more unforgiving circles iMovie Pro has divided opinion. It has alienated many people who were die hard FCP 7 users, like me, due to the lack of key features and no backward compatibility with the older system. I have more of less moved over to Premiere due to increasingly impressive features (I am also eyeing the new Avid MC6 which has taken a giant leap forward with the new release, but more on that in a future post) but I am still checking out FCP X. I own it and would never d
Read More
 Apple (Nasdaq: AAPL ) unleashed a storm of anger across the professional video world last summer when it released the replacement for its popular Final Cut Pro editing program. (For examples of the negative reaction, go here.) This article is the first of three that will go over what happened and what it may mean for Apple and its two main rivals in the realm of video editing.
Read More
 Avid, today announced the release of its first video editing application for the iPad—Avid Studio, available immediately at the Apple App Store. Leveraging decades of experience working closely with the world’s leading movie and television studios, Avid has made the Avid Studio app for the iPad easy enough for first-timers, yet sophisticated enough for more advanced editors. As the first iPad app for video editing to offer frame-by-frame editing accuracy and access to all kinds of media, Avid S
Read More
 AJA IoXT
Broadcast Quality Capture, Monitoring & Output over Thunderbolt for Avid Media Composer 6 & Adobe CS5.5 Production Premium Mac
Order Now! Supplies Limited
and they'll sell fast!
$1,495.00
Io XT is AJA's professional Thunderbolt-ready interface with two Thunderbolt ports and desktop-level power for Apple's newest generation of computers.
Read More
 With last year's introduction of the Thunderbolt interface, the mobile editing workstation really came into its own. Some observers speculated that the super-high-speed jack, which makes incredibly powerful peripherals truly portable, was a signal of the impending demise of the decidedly non-portable Mac Pro tower.
Read More
 With its release, Final Cut Pro X was widely panned by the professional editing community, who have been leaving their beloved editing system in droves. For most pros, FCP X had the look and feel more in line with iMovie or iPhoto than a professional NLE system. Because of this, Adobe and Avid have been stealing many Final Cut Pro users in the past year with much improved systems of their own.
Read More
If any single movie can be identified as the toast of Sundance 2012, it might be The Surrogate, which arrived with little fanfare to tell the bleak-sounding story of the late journalist and poet Mark O'Brien, a quadriplegic polio survivor spending much of his time in an iron lung. But O'Brien had, against the odds, a successful writing career that makes his story inspirational. One of the pieces he left behind dealt with his experience seeking a sexual surrogate. Writer-director Ben Lewin, hi
Read More
 Avid made the jump to 64-bit in November with its mainstream Media Composer 6, Symphony 6 and NewsCutter 10 software. This highly anticipated release includes 10 cornerstone features: 64-bit code, Open IO, ProRes integration (Mac only), Avid Marketplace, AMA support for AVCHD, a new DNxHD 444 codec, expanded stereo 3D tools, 5.1/7.1 surround mixing, Avid Artist Color control surface support and a modernized user interface. Avid has made significant architectural changes to the product without al
Read More
 Apple imploding. Adobe ascending. Avid opening up. Who could have seen it coming? Here's Walter's look at what happens when the blinders come off.
Walter Biscardi has been part of Creative COW since before there was a COW, in its prior incarnation. He holds the record for most posts at CreativeCOW.net, coming up on 24,000 of them. His article "FCPX: What Pros Find Missing in Final Cut Pro X" is one of the most popular in the past six months at the COW, with another co-written by Richard Harr
Read More
|
|