 Apple imploding. Adobe ascending. Avid opening up. Who could have seen it coming? Here's Walter's look at what happens when the blinders come off.
Walter Biscardi has been part of Creative COW since before there was a COW, in its prior incarnation. He holds the record for most posts at CreativeCOW.net, coming up on 24,000 of them. His article "FCPX: What Pros Find Missing in Final Cut Pro X" is one of the most popular in the past six months at the COW, with another co-written by Richard Harr
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 XML (eXtensible Markup Language) has become a common method of data interchange between postproduction applications. Standard XML variations are like Romance languages: one version is as different from another as German is from French; thus, translation software is required. Apple's Final Cut Pro X was updated to include XML interchange, but this new version of XML (labeled FCP XML) is completely different from the XML format used in FCP 7. Stretching the language analogy, FCP 7's XML is as diff
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 GRASS VALLEY EDIUS 6 CROSSGRADE/UPGRADE NOW AVAILABLE AT 50% OFF!!!
Plus great Hardware & Software EDIUS 6 including
STORM Mobile, STORM 3G & Plug-ins from Boris, Red Giant & more!
Thanks to this new promotion, which is only available for a limited time, you can upgrade and enjoy all of the real-time signal processing and multi-format support (on the same timeline) of the EDIUS system’s suite of professional tools.
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 GoPro today announced a new version of its CineForm Studio lineup that it hopes will help build a bridge between professionals of all stripes and the enthusiasts who embrace its rugged $300 HD cameras. With the latest revisions, the free version of CineForm Studio adds features like support for H.264 footage from non-GoPro cameras using an MOV or MP4 wrapper (this works in 2D only; 3D is only enabled for GoPro cameras in the free version) and automatic recognition of 3D formats for YouTube uploa
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 The Grass Valley ADVC G-Series of affordable, multi-purpose digital video converters are at the leading edge of technology, and the latest additions to the renowned ADVC family. Housed in a practical and compact 1/3 RU form factor, these four converters tackle a variety of different A/V tasks and are particularly well suited to events and staging, corporate AV centers, and broadcast display applications.
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 GoPro, the world’s leading activity image capture company, today announced the release of a new version of its professional family of 2D and 3D production software - GoPro CineForm Studio Premium and GoPro CineForm Studio Professional. The company recently released a new version of its free software, GoPro CineForm Studio, which adds powerful new features appealing to consumers and professionals alike.
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 Peripherals that use Thunderbolt, the high-speed interconnect developed by Intel and heartily embraced by Apple, have taken their sweet time coming to market. The options so far include a high-end professional RAID from Promise, an expensive portable RAID from LaCie, a pricey display from Apple, and a $50 cable necessary to connect them all. However, a number of companies in attendance at CES had some interesting products to show us, most of which will hit the market this year. Though Apple laun
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 “I know how to edit in Avid Media Composer, Apple Final Cut Pro,
and Adobe Premier, but the Grass Valley EDIUS software tops
these systems with features like real-time editing and the ability
to seamlessly interact with other professional industry-standard
applications, such as After Effects and Digidesign Pro Tools.”
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 The Roland VR-3 is a fully integrated audio mixer, video switcher for live production and web streaming. This unique product combines the power of Roland’s audio and video technology into one unit and expands the growing lineup of AV Mixers and streaming-ready solutions from Roland.
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 If you are a media production professional, you’ll want to take a good look at the HP Z800 workstation. When paired with a NVIDIA Quadro GPU accelerated video card we’re talking about a system that achieves an outstanding level of performance. Whether you are an editor of motion pictures, a compositor, visual effects artist or create high-end 3D animation, the HP Z800 workstation has a design that’s ideal for the special needs of production and post-production professionals who are searching for
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 Avid has been working very hard at providing editors with the most professional tools, and best possible support. Avid introduced Avid Media Composer 5 which was ground breaking, and then took it further with Avid Media Composer 5.5. Now Avid has introduced a new 64 bit native Media Composer with even more powerful tools, known as Avid Media Composer 6.
Avid has now opened up their I/O support to third party hardware manufactures such as AJA, BlackMagic Design, MOTU, Matrox, and Bluefish44
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 Videoguys Top 10 Products of 2011
- Avid Media Composer 5.5 & 6
- Adobe Creative Suite 5.5 Production Premium
- Matrox MXO2 Family with Thunderbolt Adapter
- Grass Valley ADVC-G Series
- SONY Vegas Pro 11
- Avid Studio
- Reds Giant Software Suites
- Boris Continuum Complete 8
- Roland VR-5 Mixer
- Class On Demand Online Training Catalog
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 After months of testing, playing, discussing, testing, playing, and then discussing some more, we’ve decided that moving forward Biscardi Creative Media will support both Adobe Premiere Pro and Avid Media Composer workflows moving forward.
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 Thunderbolt is a new, high-speed, dual-protocol I/O technology designed by Intel and introduced by Apple that delivers amazing performance, with ease & simplicity. It makes attaching Thunderbolt enabled storage and I/O cards a breeze. All of the current Apple iMacs, MacBook Pros, MacBook Airs and Mac Minis have Thunderbolt. Today’s iMacs with Thunderbolt no longer have the drawback of limited upgradeability. They are easily expandable and support video capture and output as well as professional
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 HD Video Pro recently named Adobe Creative Suite 5.5 Production Premium as my top product of 2011. With the release of their Mercury Playback Engine, as well as Apple’s release of Final Cut Pro X, Adobe has slowly but surely taken back some of the NLE marketshare that Apple has dominated over the years. With the ability to throw almost any codec at Premiere Pro and edit natively, Adobe has recently partnered with Automatic Duck to help improve the workflow integration into the system.
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