 When most of us started as editors, we likely substituted cheesy video effects for content and creativity. Some of us may have even chosen our NLE based on the number of included video effects. As we mature as editors (and shooters), we come to realize that effects need to be used ever so sparingly-such as when adding salt to any dish. That's why I'm always hesitant to gush over any effects package: As many as I have installed, tried, uninstalled, or kept, I invariably wind up using only a few o
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 The combination of Matrox Multi-Ingest and Telestream Wirecast Pro for Mac lets you easily capture and produce multi-camera live events for the web. News, sports, concerts, educational seminars, religious services, and corporate meetings are just a few of the many types of live events where this solution will come in handy for creating your internet broadcasts. You can also stream material that was previously recorded.
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 Apple's release of FCPX has shaken the digital content creation industry, and raised a lot of speculation among editors about how much Apple understands or cares about professional users. Walter Soyka looks into the issues in this two part series.
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 At its MAX 2011 technology conference, Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Creative Cloud, a major new initiative from the company that radically redefines the content creation process. Adobe Creative Cloud will become the focal point for creativity, where millions can access desktop and tablet applications, essential creative services, and share their best work. Adobe Creative Cloud is being announced in parallel with a new set of Adobe Touch Apps for content creatio
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 Matrox® Video Products Group today announced the immediate availability of Thunderbolt™-enabled Matrox MXO2™ I/O devices as well as Thunderbolt adapters for existing customers. Developed by Intel® with collaboration from Apple®, Thunderbolt is a high-speed I/O technology running at 10 gigabits per second that brings together high-speed data transfer and high-definition (HD) display on to a single cable. Thunderbolt is currently available on all new Macs.
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 You can view the official press release here and read a nice explanation of the acquisition here. As history repeats itself and Adobe snaps up a $20K+ color grading app just like Apple did when they acquired Silicon Color, distributors of Final Touch, I am here to officially pronounce Final Cut Studio dead. Maybe you were hanging on with Apple’s recent move to put copies of FCS 3 back on the shelves but I’ve got a 500 dollar door stop, err, copy of Shake that serves as a reminder of Apple’s re
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 Earlier this month Adobe announced the purchase of “certain assets” from a German company called IRIDAS, including their SpeedGrade software color correction system.
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 Videoguys' Updated Articles, Guides & Fall Specials!!
Videoguys' Thoughts on FCP X 10.0.1 - Apple's First Update to FCPX
Updated Videoguys' System Recommendations
Add Class On Demand Training for Just $1.00
Everything You Need to Know About Getting Started in Video Editing
Azden Fall Rebate Program
Time is running out for Crossgrades
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 Gary Adcock gives his views of the current state of post production. In-depth discussion covering Final Cut Pro X and the shake-up which has resulted since its release; the surge of Adobe in the digital video scene; the strength of Avid Media Composer; and power of Smoke on the Mac. Gary is well known in the digital video scene, having spoken all over the world & consulted for clients at the highest levels,. He is the force behind Studio 37, a Chicago based Consultation Service for Film and HD P
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 Just as the computer manufacturers discuss the post-PC world, I believe the film and video industry has entered the post-FCP world. For over a decade Apple has steadily gained NLE market share and set the standard with its Studio software configuration. In addition to the popularity of Final Cut Pro, DVD Studio Pro owned the DVD space for Mac-based authoring shops. The integration of Color launched new opportunities for entrepreneurial colorists. In spite of these gains, Apple tossed it all out
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 On 9/20/11 Apple released their first update to FCPX 10.0.1. While it shows some progress, it doesn't address the main issues and reasons so many Pros have left Apple for Adobe and/or Avid. The comments below have been added to our Videoguys' Options for Final Cut Editors blog post, but I felt they were also worth sharing as a new blog post.
For me the most important thing in the update isn't actually included in 10.0.1 at all. Rather it is this very important information found at the bo
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 Non-linear editing software now offers support for XML and collaborative editing, free trial available
by Serenity Caldwell, Macworld.com Sep 20, 2011 11:00 am
If you’ve been skeptical, suspicious, or cynical over Apple’s ground-up rewrite of Final Cut Pro, Tuesday’s 10.0.1 update may well spu
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Apple today released the first significant software update to its Final Cut Pro X editing software, which it unveiled to much controversy in late June. In a one-on-one call earlier today with Apple's Richard Townhill, senior director of applications product marketing, we learned more about the 10.0.1 update that includes critical support missing from the original release, notably for XML import and export and Xsan-based workgroup editing. The update is free to existing users and went live in
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 ATTENTION Apple Final Cut Editors:
This Is Your Last Chance to "Crossgrade" to Avid Media Composer 5.5 for only $995 Expires 9/30/11
Not getting what you need to succeed? Are you a former Avid user who switched? We want to help. If you've got Final Cut Pro, you've only got 10 days left to get Media Composer for just $995, which includes free online training, before the crossgrade price goes up to $1,495 on October 1st.
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 The Vegas Pro 11 collection combines the power of Vegas Pro with the elegance of DVD Architect to provide a dynamic and efficient environment for video and broadcast professionals. With extensive format support, unmatched effects processing, superior audio support, and a complete array of editing tools, Vegas Pro 11 gives you the creative freedom you need to produce projects with outstanding results.
Order Vegas Pro 10 now and get a FREE Upgrade to Vegas Pro 11 direct from SONY. In order t
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