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Dec
19
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12/19/2011 3:37 PM
This past summer Adobe was running a Promotion to get both Mac and PC users to Make the Switch from Apple Final Cut Pro or Avid Media Composer to Adobe CS5.5 Production Premium. The promotion was a tremendous success and it was our most successful Adobe sale in years. However, like all good things, the Switcher promotion came to an end in October.

While doing our year-end inventory in the warehouse we discovered that we had some of the promotional inventory left over. We cost-averaged it wit Read More

Dec
19
by: 
12/19/2011 3:19 PM
I was watching the highly recommended Editor’s Lounge series of videos from the Why we make the Edit night and naturally the discussion turned to the increasing pressure to get work done faster. Derek McCants noted that where once he would have three weeks to cut an allocated segment, the expectation was it would now be done in one week. Read More
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Dec
19
by: 
12/19/2011 3:15 PM
With the advent of version 5.52 of Premiere Pro, Adobe offered support for what NVIDIA calls Maximus on the PC platform. Maximus in essence is a Quadro card combined with a Tesla card. Okay, what’s a Tesla card? Basically, it’s a Quadro card without the display outputs – essentially, a headless GPU processing powerhouse. I wanted to take what I had done with the NVIDIA Quadro card comparison and apply the same tests to the Maximus card set I have. Read on, to learn the results. Read More
Dec
15
by: 
12/15/2011 1:41 PM
Special Holiday Bundles Including Editing Software & Your Choice of Storage at Our Lowest Prices Ever!

Choose your NLE: Avid Media Composer 6, Adobe Production Premium CS5.5, Sony Vegas Pro 11 or Grass Valley Edius 6.

Then Choose your Storage: G-Tech G-RAID 4-TB, Stardom SOHORAID SR4, Pioneer BDR-206 Mega External Kit Read More

Dec
14
by: 
12/14/2011 1:23 PM
Need a notebook for video or streaming production? Check out the HP EliteBook 8760w. This is one portable that can stand up to most single-CPU desktops on the market.

If you’re considering a notebook for video or streaming production, check out the HP EliteBook 8760w. In terms of capacity, graphics performance, screen readability, and overall throughput, it can dance with most single-CPU desktops on the market. Read More

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Dec
14
by: 
12/14/2011 1:13 PM
So, if you follow my friends like @JokeandBiagio on Twitter, you’ve figured out that we started out in Hollywood making docs and television shows - basically (and literally) in our apartments. We used Final Cut Pro and we used it like crazy. Had Final Cut Pro not existed I wouldn’t have been able to do so many things that I’ve gotten to do. I am grateful. Read More
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Dec
14
by: 
12/14/2011 1:08 PM
You already own an amazing tool to optimize all kinds of video output and streamline your workflow. Suppose you wanted a perfectly useful workhorse of a video application to slip in completely under the radar and be as underutilized as possible. What would you do to kill its chances of being discovered? Read More
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Dec
13
by: 
12/13/2011 12:22 PM
2011 was a great year for video products. The increasing convergence of traditional camcorders with DSLRs, the emergence of consumer 3D, the widening availability of cameras with interchangeable lenses and other innovations have made this an exciting time to be passionate about video. After duking it out once again, defending our favorites, we're ready to reveal our picks for the best of the best from 2011. And the winners are... Read More
Dec
12
by: 
12/12/2011 10:39 AM
The launch of Apple Final Cut Pro X stood the editing industry on its collective ear. It also sparked some very interesting – and occasionally heated – discussions about what the design of a modern, nonlinear editing application really should be. NLEs that we all use today are a collection of terminology, tools, designs and workflows borrowed from different technologies. Read More
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Dec
12
by: 
12/12/2011 10:23 AM
Scott has always been amazed at just how fast the hands of time move when we are sitting at our edit suites. It seems like yesterday that Apple stock was $17 and Michael Dell was speculating on what he would do if he were in charge of Apple: “I’d shut it down and give the money back to the shareholders.” It was Oct. 6, 1997, and Apple had recently purchased a pro video editing software package called KeyGrip from Macromedia. In 1998, Apple changed that name to Final Cut Pro and a revolution bega Read More
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Dec
12
by: 
12/12/2011 10:17 AM
I learned something today about Adobe Premiere Pro that I was unaware of. The application creates a media cache when it imports media and that media cache seems to default to the system drive in the user Library folder. This cache can balloon in size over a period of time as I found out when cleaning up a drive. But it can be easily cleaned and relocated. Read More
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Dec
9
by: 
12/09/2011 3:14 PM
Over the past year Videoguys.com have taken some heat in some online tech forums and communities. We were very late to embrace the original Sandy Bridge processors and even when we did recommend one, it was with some caveats.

Videoguys now recommends the Sandy Bridge-E processor with X79 chipset! Read More

Dec
9
by: 
12/09/2011 11:26 AM
Did you know Final Cut wasn’t actually an Apple product but a Windows program written by Macromedia that Apple purchased? Did you know Apple purchasing Final Cut was a result of Adobe rebuffing Apple over a Mac version of Premiere? Did you know Apple was in danger of going under when it purchased Final Cut? Even if you already knew all of these things, the particulars of how Final Cut ended up in Apple’s hands is a fascinating story for anyone interested in video editing. John Buck’s $4.99 book Read More
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Dec
9
by: 
12/09/2011 9:23 AM
Following last months's introduction of Media Composer 6, NewsCutter 10 and Symphony 6, journalists and beta users are buzzing about new features, including the new 64-bit architecture, UI, Avid Open I/O, Avid Marketplace, among others. Read more about this highly-anticipated, major software release as reported in Creative COW , POST Magazine, StudioDaily, The Hollywood Reporter, Art of the Guillotine , ProVideoCoalition and Digitalcontentproducer.com Read More
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Dec
8
by: 
12/08/2011 1:47 PM
The Macworld Lab has a small collection of Thunderbolt peripherals, and we thought we should put them to work to answer questions we had about connectivity and how devices affect performance.

After testing dozens of scenarios, we found that—for the most part—the two available bi-directional 10Gbps channels in the MacBook Pro (Late 2011) were more than able to keep up with the demand of multiple storage devices on a Thunderbolt daisy chain. However, if you add multiple displays to that chai Read More

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