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Feb
5
Adobe Community Leaders Summit
by: 
 2/05/2010 9:36 AM
Last week, Adobe invited a variety of well-known people in the industry to come get a closer look at what they’ve been working on, and to provide feedback on their direction. To Adobe’s credit, this was no “preaching to the choir” session; many of those invited were FCP and Avid editors, and several current users gave Adobe personnel an earful both publicly and privately. It was also made clear to us that no specific product versions or release dates were being discussed, and that we couldn’t re Read More
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Jan
27
Adobe Story Online Scriptwriting Solution Reviewed
by: 
 1/27/2010 3:14 PM
Adobe Story is a simple scriptwriting application with plenty of key features that makes it a great tool for video producers. The current version is in beta, meaning that it's available for free on its Labs website (labs.adobe.com). Adobe intends to fold this application into its Production bundle in the future with some clever integrations. As for now, Adobe Story works both as an online web application and an offline application. Read More
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Dec
14
Sneak Peek: Adobe Mercury Playback Engine
by: 
 12/14/2009 9:38 AM
We’ve decided to give you guys a Sneak Peek of our new Mercury Playback Engine, which will be featured in a future release of Premiere Pro. This new “Engine” is a total gamer changer for NLE users allowing an “off the shelf” nvidia graphics card to handle the heavy requirements of today’s HD workflows.

The Adobe Mercury technology also allows users to get more power from their CPUs. By using GPU and CPU in parallel, you get unbelievable performance running in a clean 64 bit operating system Read More

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Dec
1
Technology Sneek Peek: Adobe® Mercury Playback Engine
by: 
 12/01/2009 1:20 PM
Lets start with the big, bold, brash, brazen, big-time, blow-your-mind (are there any other 'big' adjectives I've missed?) statement about the Adobe® Mercury Playback Engine: It is a game changer.

Haven't heard about the Mercury Playback engine yet? Good - Read on!

Let's start with the back-story or history on the Adobe Mercury Playback engine. Back at IBC in September, the show happened in Amsterdam and while Adobe was there talking about several things including Adobe Story - over at Read More

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Oct
30
It's official: 64bit is the future for Premiere Pro and After Effects
by: 
 10/30/2009 9:11 AM
There is the question as to why is Adobe announcing this now, so far in advance of anything? The answer is you my friends. We want to make sure that you're aware of where we're going and that if you have any thoughts about upgrading in the future, that you have the necessary time to get ready for it. In addition, if you're using CS4 and not using 64-bit now, you should run not walk to the store to upgrade your OS and memory. Read More
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Oct
28
It's Official: The future of Adobe video is 64 bit !
by: 
 10/28/2009 10:43 AM
Today we took a major leap forward in our future development of Premiere Pro and AfterEffects. We announced that we would no longer support 32 bit OSes in future releases of Premiere Pro and After Effects. As many of you know, we are not new to the 64 bit arena, Photoshop CS4 is already native 64 bit on Windows and we have been running the last 3 versions of Premiere Pro and After Effects on 64 bit OSes. Read More
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